Moe Marketing Blog - Digital Marketing Articles

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The American Express Cobalt Card, often referred to as the Amex Cobalt, is a popular choice among credit card users, particularly for those who value rewards and benefits. This article provides an in-depth review of the Amex Cobalt Card, highlighting its key features, benefits, and potential drawbacks.

The Amex Cobalt Card is a rewards credit card that allows cardholders to earn Membership Rewards points with each purchase. The card offers an elevated earn rate (5x) on eats, such as restaurants, stand-alone grocery stores, and food delivery purchases (up to $2,500 monthly spend — after which, the earn rate drops to 1x.

In addition to this, cardholders earn 3X the points on eligible streaming subscriptions in Canada and 2X the points on eligible ride shares, transit & gas. These features make the Amex Cobalt Card particularly appealing to those who spend heavily on dining, streaming subscriptions, and commuting.

One of the standout benefits of the Amex Cobalt Card is its flexible redemption methods. You can use your points to pay for merchandise, travel, and gift cards, and you can also transfer them to several frequent flyer like Aeroplan and other loyalty programs.

The card also offers a robust suite of travel protection benefits. The insurance provided, which includes lost baggage, emergency medical, trip interruption, and hotel burglary coverage, should provide peace of mind while you’re on the road — or in the air.

Cardholders also have access to American Express Experiences, a collection of special dining, shopping, and wellness events, and American Express Front Of The Line, which can help cardholders score presale and reserved tickets for concerts or major events

The Amex Cobalt Card, while offering a plethora of benefits, does come with a few potential downsides that prospective cardholders should be aware of:

1. Limited Acceptance: American Express cards are not as widely accepted as Visa or Mastercard. This means that there might be instances where you may not be able to use your Amex Cobalt Card, particularly in smaller establishments or in certain countries.
2. Insurance Requirements: The insurance coverage provided by the card requires that the full cost of any flight, hotel, rental car, or mobile device must be charged to your card to qualify for insurance coverage. This could be a limitation for those who prefer to split their expenses across multiple cards or payment methods.
3. Annual Fee: The Amex Cobalt Card comes with a moderately high annual fee of $155.88. While the benefits and rewards can easily offset this cost for many users, it’s still something to consider, especially for those who are budget-conscious or don’t plan to use the card frequently.

The Amex Cobalt Card also offers a monthly bonus of 2,500 Membership Rewards points when you spend at least $500 in purchases on your card each month for a total of 30,000 points annually. This is a unique feature that can significantly boost your points balance over time.

Moreover, the card provides access to the American Express Global Lounge Collection, which includes more than 1,200 airport lounges across 130 countries. This perk can make your travel experience more comfortable and enjoyable, especially during long layovers or delays.

In conclusion, the Amex Cobalt Card is a versatile credit card that offers a wealth of benefits, especially for those who frequently dine out or travel. However, it’s important to weigh these benefits against the potential drawbacks to determine if this card is the right fit for your lifestyle and spending habits. As always, it’s recommended to read the terms and conditions carefully before applying for any credit card.